Jiří Louda was a significant figure in the field of Czech and European heraldry and a leading expert in the study of flags. He participated in the design of Czechoslovak and Czech national symbols. More particularly, he is the author of the design of both the large and small coat of arms of the Czech Republic, the coat of arms of the Archdiocese of Olomouc, the banner of the Czech President, and the coat of arms of many regions, cities, and towns in the Czech Republic. His role in the popularisation of heraldry was irreplaceable.
Jiří Louda was also a member of many international academic institutions, such as the International Academy of Heraldry in Geneva, the Heraldry Society in the United Kingdom, and Société Française d'Héraldique et de Sigillographie. He received the honorary doctorate degree at Palacký University for his lifelong work in heraldry. He died on September 1, 2015.
- Palacký University Honorary Doctorate - June 28, 2004